New Eco-Directory BOOK OF GREEN makes green living easy
Appearing
this month on the shelves in WH Smith and Borders nationwide, new eco-living
directory BOOK OF GREEN is the most comprehensive guide for everybody to
genuinely and easily green their lifestyles.
With
the general public currently becoming more receptive to living a more
eco-friendly life, this completely free guide points the consumer in the right
direction – it includes hundreds of approved ethical providers in a wide range
of sectors including business services, health and beauty, home and garden,
green energy, travel, parenting and food & drink. All the companies
in the directory are in some way mostly or completely environmentally friendly,
sustainable, fair trade, organic, ethical and socially responsible.
Book
of Green is intended to show everybody how to easily reduce their carbon
footprint, live a healthy lifestyle and make a personal positive
impact on the environment by integrating truly ethical products and services
into their daily home and family lives.
With
an initial print run of 30,000, the guide comes in a handy A5 format and is
printed in vegetable inks on 100% recycled paper. An online flip magazine
version is also available at www.bookofgreen.com
Book of Green will be available in WH Smiths this July, attached to the
front of Permaculture Magazine as well as distributed across the UK in high
street eco stores, online eco stores, and at events during the summer as well
as at the Eden Project and the Kent Eco Village, the Kent Show by The
Ecologist, July 17-19.
Book
of Green is co-founded by Sue Jueno (founder of Allthingseco) and Katie Keegan
(founder of One Green Earth),
whose combined experience of 6 years in the eco/ethical business arena
has given them the experience, knowledge and contacts to create a guide for
green living which everybody can trust.
“Being
green is more than reducing the threat of climate change, it’s also about
ethical trading and personal health. The companies found within Book of
Green provide solutions across all sectors through their products &
services to help build a positive foundation for your family’s future
generations,” says Katie Keegan.
“With
credit crunch in mind and a passion for promoting green shoot businesses we
have made Book of Green extremely affordable to advertisers and free to the
public to show off exceptional companies that are solving environmental
problems and that will be leading us into the future,” says Sue Jueno.
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August 19th, 2008 at 5:39 pm
Man-made climate change is the greatest global threat that we face today. Not to take action or to actively oppose measures intended to address it, such as wind farms, are small minded and highly irresponsible. The UK has the best wind resource in Europe and the potential to be a world leader in this truly sustainable form of energy generation. Wind power, both on and offshore, must and will play a key role in our energy mix – wind farms? Bring them on !
April 27th, 2009 at 8:34 pm
I, and many other people with some knowledge of the wind development business, take very considerable exception to self righteous posturing on the subject of wind turbines and the planning system by Mr Jonathan Lincoln.
Your readers may not be aware that Mr Lincoln acts for wind developers all over the country.
He is paid by them to subvert the normal local consultation process by harvesting signatures on pro forma ‘letters’ in favour of particular planning applications at street stalls in towns that are normally some way away from the development in question.
There might not be particular objection to this, were it done honestly. But Mr Lincoln uses highly questionable tactics to get signatures from passers by. These are evident in the pro forma ‘letters’ he uses in these exercises. For an example, see: http://www.moorsydeactiongroup.org.uk/tofthill.html#lincoln
There might be also be less offense if Mr Lincoln actually knew anything at all about the planning applications that he is being paid to support.
The local planning system rests on the careful examination of the cost/benefit of a particular application, not on blanket support/opposition regarding a a type of application.
What would you think of somebody harvesting signatures in favour of a particular housing estate scheme on the basis that ‘we need housing’, without reference to the issues of that particular application.
Such behaviour would be regarded as simple minded. It might be regarded as decidedly more questionable were they being paid by the housing developer in question.
Just because a planning application is for wind turbines – a technology that has, in 20 years of widespread use, shown no evidence of contributing to any significant reduction in carbon emissions – does not excuse Mr Lincoln’s attempts to manipulate the planning system for the benefit of his employers.