Award-winner Susie gets on her bike to Jordan
Susie Hewson, winner of
the 2008 Women in Ethical Business Award from ethical bank, Triodos,
and founder of Natracare, the organic and natural range of feminine
hygiene products, is embarking on a new adventure, this time to raise
funds to improve the health of women and babies around the world.
Susie (56) will be
joining other inspirational women on a gruelling 300km cycle ride
through the Jordan Valley to the shores of the Red Sea to raise funds
for the ‘Women for Women’ charity challenge.
The 5-day challenge takes
place in October this year and TV presenter, Fern Britton, will also
be taking part – her fourth ‘Women for Women’ challenge.
The popular women-only cycling challenges have seen
thousands of women raising money over the past nine years.
‘Women for Women’
is part of an international charity chaired by Professor Robert
Winston, registration number 292518, which finances medical research
into the causes, and therefore the cures to many conditions that
effect the health of mother and baby.
Funds raised from the
‘Women for Women’ cycle rides are specifically used to
train women scientists and clinicians to specialise in this area of
medicine – thereby empowering more women to lead in this field.
Susie says: “Natracare’s
ethos is one of care and consideration for the wellbeing of women and
the environment, and the development of our organic and sustainable
feminine hygiene products reflects that concern. The giving of my
time and energy to help raise funds for the charity is one of my
biggest challenges but I am really looking forward to the adventure
and meeting all the other charity bikers”.
