Ethical Pulse - from the Ethical Junction membership

Tourism Western Australia and responsibletravel.com create an insider's guide to WA


Add your travel tip for the chance to win a signed print from award winning wildlife photographer Andy Rouse


Tourism Western Australia and responsibletravel.com are creating an insider’s guide to Western Australia (WA), including the best sustainable tours and places to stay and travel secrets from locals. As part of this we are searching for the best travel tips and photos from anyone who has travelled in Western Australia to be part of this online guide.


The best tip or photo will win a place in the guide and a signed print of their choice from world renowned wildlife photographer Andy Rouse, who had his first taste of Western Australia earlier this year. His tips on visiting Western Australia’s Ningaloo Reef will also be part of the guide. The runner up will win a signed copy of Andy’s Living Landscapes book.

Western Australia might be Australia’s largest state, taking up almost a third of the country, but in many ways it is also the most undiscovered. Geographers are still mapping islands off the northwest coast; scientists are still discovering new species of flora and fauna and traditionally tourists headed east. This means its 12,500km of pearly-white coastline, rugged outback and lush forests teaming with rare wildlife are unspoilt and travellers can often experience the extraordinary scenery all to themselves.


The insider’s guide, which will launch on 9th November, highlights the best natural and cultural experiences in Western Australia, from camping in national parks and swimming with turtles at Ningaloo Reef to learning more about the aboriginal heritage which surrounds the ochre and black stripped domes of the Bungle Bungles. It goes beyond a normal guide with video and podcasts featuring insider tips from locals on where to go and what to do.


All accommodation and tours featured are selected on the basis of a rigourous responsible travel policy and ability to offer a distinctive travel experience that benefits the local community, while sustaining the area’s natural and cultural heritage.


Christie Lord, Tourism Western Australia’s UK Marketing Manager added: “Tourists increasingly want more authentic and locally distinctive holiday experiences. We want to bring together insider knowledge from locals with advice from other travellers to help tourists to discover Western Australia’s best experiences. Whether it’s the best snorkeling spot on Ningaloo Reef or an amazing local restaurant, it’s about having an unforgettable experience which also benefits local communities and supports conservation.”


To enter, got to the competition page on IKnowAGreatPlace.com, add your tips and insider knowledge or upload your favourite snaps. When choosing tags, make sure you include Western Australia competition under ‘Select activities’. If you are not already a member, registering is free and easy. Closing date for competition is midnight on Friday 5th November 2009. Entries will be judged on originality and insight.

http://www.iknowagreatplace.com/ offers:



  • Forums – find answers to your questions from travellers and locals

  • Tips – swap ideas on great places to visit and great things to see and do

  • Photos – upload albums and inspire others with great images of your travels

  • Diaries – record your travel tales and stay connected with family and friends whilst on the road

  • Travel companions – meet people to travel with on your next adventure

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