New Eco-Directory BOOK OF GREEN makes green living easy
Wednesday, July 15th, 2009Appearing
this month on the shelves in WH Smith and Borders nationwide, new eco-living
directory BOOK OF GREEN is the most comprehensive guide for everybody to
genuinely and easily green their lifestyles.
With
the general public currently becoming more receptive to living a more
eco-friendly life, this completely free guide points the consumer in the right
direction – it includes hundreds of approved ethical providers in a wide range
of sectors including business services, health and beauty, home and garden,
green energy, travel, parenting and food & drink. All the companies
in the directory are in some way mostly or completely environmentally friendly,
sustainable, fair trade, organic, ethical and socially responsible.
Book
of Green is intended to show everybody how to easily reduce their carbon
footprint, live a healthy lifestyle and make a personal positive
impact on the environment by integrating truly ethical products and services
into their daily home and family lives.
With
an initial print run of 30,000, the guide comes in a handy A5 format and is
printed in vegetable inks on 100% recycled paper. An online flip magazine
version is also available at www.bookofgreen.com
Book of Green will be available in WH Smiths this July, attached to the
front of Permaculture Magazine as well as distributed across the UK in high
street eco stores, online eco stores, and at events during the summer as well
as at the Eden Project and the Kent Eco Village, the Kent Show by The
Ecologist, July 17-19.
Book
of Green is co-founded by Sue Jueno (founder of Allthingseco) and Katie Keegan
(founder of One Green Earth),
whose combined experience of 6 years in the eco/ethical business arena
has given them the experience, knowledge and contacts to create a guide for
green living which everybody can trust.
“Being
green is more than reducing the threat of climate change, it’s also about
ethical trading and personal health. The companies found within Book of
Green provide solutions across all sectors through their products &
services to help build a positive foundation for your family’s future
generations,” says Katie Keegan.
“With
credit crunch in mind and a passion for promoting green shoot businesses we
have made Book of Green extremely affordable to advertisers and free to the
public to show off exceptional companies that are solving environmental
problems and that will be leading us into the future,” says Sue Jueno.