Ethical Pulse - from the Ethical Junction membership

Posts Tagged ‘veg box’

The Gathering – A Protect Our Waves Action

Thursday, June 11th, 2009

Surfers
Against Sewage’s (SAS) new campaign Protect Our Waves (POW) campaign is
having its first action, The Gathering, and we need you to get
involved! Simply turn up to Kimmeridge Bay with your wetsuit and board
at 10am on Saturday the 20th of June, International Surfing Day and
show the MoD how important waves are to surfers and waveriders. This is
your chance to be an active part of a solution-based campaign
protecting waves.

The
Gathering will be a mass paddle out at Kimmeridge to demonstrate how
significant and passionate the UK’s surfing and wave-riding communities
are, not least local Bournemouth and Dorset surfers. Winning this
campaign will set a strong precedent for protection of all waves and
all waveriders’ rights to access them, so all surfers have a vested
interest! The Gathering will form the foundations for the Broadbench
campaign and we need the foundations to be as strong as possible. We
need you to attend!

 

Broadbench is a quality wave in
Kimmeridge Bay, described by many as one of Britain’s best.
Unfortunately it falls right on the outer boundary of a MoD firing
range. Obviously SAS are not asking the MoD to reduce their use of this
important firing range. However, there is a compromise that will ensure
surfers and waveriders can have 100% access to Broadbench without
impacting on the MOD’s full use of the firing range.

We
are calling on the MoD to revert to a previous firing station, changing
where they fire from. This will in turn change the direction of their
firing and leave Broadbench outside the boundary of the firing range.
Leaving surfers and waveriders with 100% access to Broadbench without
it impacting on the MoD in any way.

We are meeting for the
Gathering at Kimmeridge Bay 10am, Saturday the 20th of June at 10am, it
will be finished by 11.30. Please bring your wetsuit and
surfboard/windsurf/kite board/kayak etc… Parking is £4 so please car
share. It will be a fun event and your chance to be an active part of
this solution based Protect Our Waves SAS action in association with
ABBA.

For more information contact Andy Cummins on 01872 555 950 / 07711 767 548 or andy@sas.org.uk

JOIN SAS AND GET A FREE
ORGANIC RIPCURL/SAS T-SHIRT!

We’ve
a bunch of cool organic Ripcurl/SAS t-shirts to give away to new SAS
members, but it’s strictly first come, first served, so don’t miss out,
JOIN NOW.

Membership starts at just £1 a month, which
over a year is less than the cost of a new t-shirt, so what have you
got to lose? You get some new eco-threads AND help protect our waves
and waterways from the all too real threats of pollution.

Just
quote RIPCURL and your preferred 1st and 2nd choice size (S, M, L or
XL) when you order. There are 4 colours of t-shirt, Sky Blue, Optical
White, Blazing Orange and Dark Shadow, however we’re unable to
guarantee sending any particular colour.

This offer is for
new members only, but we have an exclusive competition in the Member’s
Area of the website for current members too! To win one of these
fabulous Ripcurl/SAS tees, email us the answer to the simple question
in the Member’s Area and you’ll be in with a chance of winning!
Competition closes 10am Monday 15th June.

Hull's Arthur St Trading Offers Organic Veg Box Promotion To Encourage Healthy Eating

Wednesday, June 10th, 2009

The
Arthur St Trading Co is giving a free fruit or veg box away when you
try their produce over the summer, to encourage the people of Hull to
eat healthier and feel the difference.

Hull, 5th
June 2009
– Hull based Co-operative, Arthur St Trading
Company, today announced a new incentive to help the people of Hull to
eat healthier and more local, and generate awareness of organic growers
in Yorkshire. The promotion is designed to challenge the often common
belief that organic or local food is no tastier than non-organic, and
promote the fact that people tend to feel better and healthier if they
prepare and eat more fresh fruit and vegetables.

 A promotion is
available now at www.arthursorganics.com
until 31st August 2009. Customers receive a free fourth veg box when
they buy three by 31st August 2009.

The company, that
was among the final candidates at the Outstanding Young Persons Awards
2008 for their achievement in ethical leadership, reinvests all profits
back in to the co-op and has a passion for sustainability. Their
approach supports local and organic farming, which avoids the use of
pesticides, and helps the environment.

Arthur St Trading
Company Director, Graham Brooks said “There is still a lot of news
around at the moment surrounding the credit crunch, and an endless
promotion of cheap food from the supermarkets. Our theory is that
eating healthier is a simple change you can make in your life to feel
better!. Research from the Soil Association has shown people who do buy
some organic produce are not cutting back on un-processed organic food,
but are tending to cut back on leisure spending and ready-meal /
prepared products. This is a strong indicator that they FEEL the
difference by eating organic, and so we believe that your quality of
life can be better with a fresher more organic diet.”

The Soil
Association reported this year that although sales are down overall,
consumers are getting smarter and saving money by cooking from scratch
and cutting waste. Their research shows that over a quarter of
customers that don’t currently buy organic ‘would like to know more
about organic products than they do’.

Alison Wileman,
Interactive Marketer for Arthur St Trading said “To me this statement
illustrates how powerful the media can be. There is so much conflict
and debate about organics, it’s confusing most consumers. The upshot is
that we care about people’s health, local businesses, and how our
customers feel. Many people believe that eating organic food can make
you feel better, and a growing body of research as cited by the Soil
Association shows that organic fruit and vegetables contain higher
levels of vitamin C and essential minerals, as well as cancer fighting
antioxidants and Omega 3. At the end of the day, if you were presented
with two lettuces, one that had been sprayed with pesticides, coated
with chemicals to make it last longer, and travelled quite a few
hundred miles, compared with one that has been grown in Yorkshire using
naturally occurring substances or traditional methods used for
centuries, which one would you choose?. We’re just asking people to
actually taste the food, and see if they can tell the difference”.

Arthur St Trading
Company know from some of their own customer feedback that once
customers start to eat more fresh produce, they are reluctant to
compromise by purchasing fruit and vegetables that could potentially
have been grown in artificial conditions and sprayed with a myriad of
chemicals. However for those that haven’t converted, or indeed for
those that simply cannot afford it, what is the answer?

As Graham told us
“To put it strongly, whilst we recognise that our produce is more
expensive than non-organic we do compare very well with the supermarket
organic ranges and are often much cheaper. You will usually find that
items like our salads are from down the road, whilst Tesco’s lettuces
are from Cambridgeshire. We can source some of our products very
effectively and obtain a lot of seasonal produce from local growers in
places like Rise and Nafferton. We pass those savings on to customers.
When you also add up the free delivery (instead of you taking the car,
we use a solar charged milk float for a proportion of our deliveries
where we can) and the fact that many of our products are simply not
available in the supermarkets, we feel we have a very powerful
offering.

On another note,
we are very mindful of those families that are struggling financially,
and we are hoping to get involved with a funded scheme that will help
certain families obtain produce at a reduced rate”.

The company
itself did see a significant downturn in sales with the onset of the
credit crunch last year, although an online buying shop created in
September 2008 saw a 20% increase in new customers. 

The promotion is
available now at www.arthursorganics.com
until 31st August 2009. Customers receive a free fourth veg box when
they buy three by 31st August 2009.


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